MCLEAN, Va. - Hilton (NYSE:HLT) today announced the appointment of Armin Molavi as Vice President of Global Media Strategy and Execution. In his role, Molavi will lead the ongoing transformation of Hilton’s media team and work with partners across the globe to build out the company’s media center of excellence.
Reporting to Hilton’s Chief Marketing Officer Kellyn Kenny, Molavi will join Hilton’s marketing leadership team and oversee the company’s media strategy and executions teams around the globe.
“We are thrilled for Armin to join the Hilton family and round out our industry-leading marketing team,” said Kenny. “Armin brings tremendous subject-matter expertise and the strategic horsepower necessary to grow Hilton’s world-class media capabilities in today’s rapidly changing landscape.”
Prior to Hilton, Molavi spent nearly two decades working inside agencies where he led consumer engagement programs and media strategy for major consumer product, retail, travel and financial companies. He most recently served as the North American Head of Strategy for Havas Media.
Molavi holds a Bachelor of Business Administration in marketing from the University of Massachusetts and has also served on the boards of startup and non-profit organizations, including the Gay Men’s Domestic Violence Project.
Molavi will be based at Hilton’s global headquarters in McLean, Va.
Hilton is a leading global hospitality company with a portfolio of 22 world-class brands comprising more than 7,500 properties and nearly 1.2 million rooms, in 126 countries and territories. Dedicated to fulfilling its founding vision to fill the earth with the light and warmth of hospitality, Hilton has welcomed over 3 billion guests in its more than 100-year history, was named the No. 1 World’s Best Workplace by Great Place to Work and Fortune and has been recognized as a global leader on the Dow Jones Sustainability Indices for seven consecutive years. Hilton has introduced industry-leading technology enhancements to improve the guest experience, including Digital Key Share, automated complimentary room upgrades and the ability to book confirmed connecting rooms. Through the award-winning guest loyalty program Hilton Honors, the more than 180 million members who book directly with Hilton can earn Points for hotel stays and experiences money can't buy. With the free Hilton Honors app, guests can book their stay, select their room, check in, unlock their door with a Digital Key and check out, all from their smartphone. Visit stories.hilton.com for more information, and connect with Hilton on Facebook, Twitter, LinkedIn, Instagram and YouTube.