Motto by Hilton New York City Chelsea

Motto by Hilton Fact Sheet

Motto by Hilton is a lifestyle hotel brand aimed at travelers seeking to immerse themselves in the heart of a place. Each Motto property is rooted in its surroundings and shaped by the energy of the neighborhood. This is brought to life through flexible, locally inspired design, social-centric food & drink and a true sense of place. Just like no two destinations are alike, no two Mottos are either.

Motto by Hilton Highlights

Plugged Into Place

A launchpad to the destination, Motto is designed for guests wanting to fully experience a neighborhood - not just passing through. Little details like design materials or the music playing in common areas all the way up to the street the hotel sits on plays a role in fostering authentic community connection. Dining and hotel programming is also of the destination, engineered to be part of the neighborhood's scene and enjoyed by guests and locals alike.

Designed to Flex

Motto is built for dynamic stays with a smart design that allows travelers to transform their space into what works best for them. Guestrooms are easily adaptable with muti-functional furniture and seamless tech capabilities like Hilton's Digital Key and Connected Room experiences. The brand's signature Confirmed Connecting Room capabilities allow guests to connect up to nine rooms and flex the space to be both social and private.

Social by Nature

Connection is at the core of Motto. Hotels are designed to encourage gathering and community in common spaces, especially through food & drink. Every Motto is anchored by an original bar and restaurant concept meant for both travelers and locals. Examples include a street-level sushi restaurant in Bentonville, a rooftop experience with jungle views in Tulum and a "theatre of fish" in Rotterdam. Cultural programming also brings people together at Motto through live music, wellness sessions and seasonal pop-ups connected to the locale.

At a Glance

9

Hotels open

5

Countries and Territories

2,001

Rooms

22

Hotels in development

Recent Openings

Motto by Hilton Hong Kong SoHo
Motto by Hilton Hong Kong SoHo
Motto by Hilton Cusco - Bar
Motto by Hilton Cusco
Motto by Hilton Bentonville Downtown, Connecting Guest Rooms, bed, bunk bed, leather headboard, red door, green night stand
Motto by Hilton Bentonville Downtown

Upcoming Openings

  • Motto by Hilton Recife Antigo
  • Motto by Hilton Nashville Downtown
  • Motto by Hilton Guadalajara Centro Historico

For additional information or media inquiries, contact Hilton.

Updated October 2025