Alissa Klees serves as the Brand Leader of Spark by Hilton, supporting the development, launch, strategic direction and performance for the newest addition to Hilton’s portfolio of world-class brands. Alissa brings more than 20 years of experience in strategic leadership, brand building and owner support to Hilton’s latest brand.
Prior to her current position, Alissa served as Senior Director of Brand Personality for Hilton’s All Suites and Focused Service Categories, where she focused on inspiring Team Members and building a passion for the brands they represent and their unique service personality. Previously, Alissa served as Senior Director of Global Initiatives for Hilton’s All Suites and Focused Service brands, where she facilitated the planning of the categories' business strategies and owner profitability objectives.
After getting her start in the restaurant industry, Alissa began her career with Hilton nearly two decades ago serving in various sales roles, from global account management to leading a team of sales professionals. In those roles, she received numerous accolades including Hilton's Circle of Excellence (Top 5%) and Elite Circle of Excellence (Top 1%).
Alissa resides in Vienna, Virginia, with her husband and two children.