About Undergraduate by Hilton
Designed for travelers visiting college towns, from students and families, to alumni, sports fans, business travelers and conference attendees, Undergraduate by Hilton offers campus-connected hotels inspired by the broader college experience and the social rhythm of campus life, paired with the consistency and reliability of a Hilton stay.
Undergraduate by Hilton Highlights
College‑Town Hospitality, Reimagined
Undergraduate was developed to serve a wide range of college and university markets through an energetic and accessible hotel experience. Building on the success of Graduate by Hilton, the brand introduces a complementary expression of college-town hospitality.
Designed as an Off‑Campus Hangout
Public spaces are designed to feel like an always-on, off-campus hangout, with a dynamic lounge and library-inspired areas for guests, students and locals to enjoy throughout the day. A prototypical design that is cohesive yet flexible allows hotels to tap into their local college culture through authentic customization, a robust art program and simple details described as “retro the right way.” Guest rooms are crafted as “creative classrooms” combining bold, purposeful design with adaptable layouts anchored by a dedicated study corner and functional storage.
Food & Beverage with Local Energy
Undergraduate hotels feature a barista-led all-day market and social space designed for convenience and connection. Offerings include grab-and-go retail, curated essentials and cult-favorite items. For properties with a dedicated bar concept, a cocktail program powered by Authentic Hospitality, the group behind buzzy New York City venues like Ray’s and Pebble Bar, channels the spirit of a college dive bar with playful takes on campus classics.
Undergraduate by Hilton Renderings
Updated June 2026