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News Highlights


Spark by Hilton Makkah Aziziyah, Four twin beds with artwork hanging on the walls and a desk with a chair and a mini refridgerator
Growth & DevelopmentMay 14, 2025

Hilton Set to Hit 100 Hotel Milestone in Saudi Arabia

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Spark by Hilton Makkah Aziziyah, dining area with a variety of seating options tables with chairs as well as couches
SigningsMay 14, 2025

Hilton Announces Debut of Spark by Hilton in MEA

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Tempo by Hilton - Bar, colorful bar area at night with neon lighting and seating leading to check in desk area
Growth & DevelopmentMarch 27, 2025

Hilton to Hit 1,000 Hotels in EMEA and Launch Tempo by Hilton Brand in Region 

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Spark by Hilton Bentonville - Exterior
Growth & DevelopmentFebruary 11, 2025

Spark by Hilton Shines Bright: Trailblazing Premium Economy Brand Surpasses 100 Open Hotels Milestone

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Press Center News

Graduate Princeton Lobby, book shelves, couches, leather arm chair, floral ottoman, arts on walls, plants, tables, coffee tables suits hung as decoration
January 27, 2025

Hilton Closes Out 2024 with Record Levels of Growth, Opening More Rooms than Any Year in its History

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DoubleTree by Hilton Exterior © M. Laurent
SigningsJanuary 14, 2025

Hilton Announces Four New Properties in France Including Brand Entry

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Spark by Hilton - Check-In
SigningsOctober 2, 2024

Spark by Hilton Set To Debut in Austria With Two Vienna Properties

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Graduate Princeton Lobby, Lounge seating, Lobby seating, couches
Growth & DevelopmentAugust 30, 2024

Eight Moments Helping Hilton Reach 8,000 Hotels and Accelerate Growth

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See All Press Releases

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Latest Stories From Spark by Hilton

bed, chair with pillow, bathroom sliding door, dress hanging in an open closet area
Growth & Development

From Stuttgart to South Africa, Here’s Where Hilton is Opening and Renovating This Season

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family gathering around the table at Beach Village at The Del, Curio Collection by Hilton - Cottage
Destination Spotlight

QUIZ: Which Hilton Hotel Brand is the Best Choice for Your Next Trip? 

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Embassy Suites by Hilton Dubai Business Bay - Pool Area
Growth & Development

Hilton Expands Its Global Footprint with Plans to Enter New Markets in 2024

Read More
Signia by Hilton Atlanta - Exterior
Growth & Development

From Atlanta to Singapore, Here’s Where Hilton is Opening and Renovating This Season

Read More
See All Articles

About Spark by Hilton

Spark by Hilton is a premium economy hotel brand at the intersection of value and consistency. Spark provides a reliable and comfortable stay with friendly service for every guest, all at an accessible price. Spark hotels provide a welcoming sense of arrival with colorful accent walls and inspiring artwork. The public spaces provide multi-functional seating, from communal tables to rocking chairs, and guest rooms are comfortable and relaxing with simple, streamlined furniture. In the morning, breakfast is available to help you start your day. Spark’s groundbreaking impact on the hotel industry is credited with Hilton’s recognition as one of Fast Company’s 2024 Most Innovative Companies. Experience a positive stay at Spark by Hilton by booking at sparkbyhilton.com or through the industry-leading Hilton Honors app. Hilton Honors members who book directly through preferred Hilton channels have access to instant benefits. Learn more about at Spark by Hilton at stories.hilton.com/spark.

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