Trends Reports ‑ Stories From Hilton ‑ APAC

Two people sitting at table networking at an event

Why We Gather: Hilton Reveals Behavioral, Emotional and Cultural Drivers Defining 2026 Meetings and Events

Canopy by Hilton Chengdu City Centre - Breakfast - 成都早餐

隔代惬意游：中国隔代旅行如何逐渐兴起

Canopy by Hilton Chengdu City Centre - Breakfast - 成都早餐

Grand Getaways: How Skip‑Gen Travel is Taking Off in China

Hilton Fiji Beach Resort & Spa, family by the pool

Grand Getaways: How Skip‑Gen Travel is Taking Off in Australia 

Hilton Odawara Resort & Spa, Grand parents with grandchildren by reflecting pool

Grand Getaways: How Skip‑Gen Travel is Taking Off in Japan 

Hilton Fiji Beach Resort & Spa, family by the pool

Grandparents and Grandkids Redefine Family Holidays in India: 79% Choose Skip‑Gen Travel 

Hilton Singapore Orchard - kids running into room to parents

Grand Getaways: How Skip‑Gen Travel is Taking Off in Singapore

Conrad Seoul - Guest Room, children coloring at desk, while grandfather lounges with a book on guest bed

‘Grandcations’: How Grandparents and Grandkids Are Redefining Family Travel

Conrad Seoul - Guest Room, kids coloring at desk while grandfather watches lounging with book on guest bed

The Rise of the Whycation: Hilton’s 2026 Trends Report Shows Travelers Are Choosing Intentional Itineraries

Small Voices, Big Choices: How Generation Alpha Takes The Lead in Family Travel Planning

小声音，大决定：Alpha世代在家庭旅行规划中发挥主导作用

Umana Bali, LXR Hotels & Resorts

Small Voices, Big Choices: How Generation Alpha Takes The Lead in Family Travel Planning